Full Stack Engineer

Full Stack Engineer – Marketing Tech, AI & Automation | Remote Position Type: Full-Time, Remote Working Hours: U. S.

Business Hours – EST About the Role At Pavago , one of our clients — a fast-growing marketing agency serving 150+ home service businesses — is hiring a Full Stack Engineer to build and scale internal technology that directly supports marketing performance, lead generation, attribution, and revenue operations.

This is a hands-on builder role , not a strategy-only engineering position. You’ll build production-ready internal tools using Next. js, React, and Python , connect advertising platforms with CRM and backend systems, improve marketing attribution, and integrate AI into real-world marketing workflows.

You’ll work closely with leadership, media buyers, and operators to turn operational problems into scalable technical solutions. What You’ll Own Internal Tool Development – Primary Focus Build and deploy internal applications using Next.

js, React, and Python Develop dashboards, reporting systems, and operational tools for marketing teams Build production-ready systems that can scale across 150+ client accounts Replace manual processes with automated internal tools Maintain and improve existing applications as business requirements evolve Marketing Data, Tracking & Attribution Implement and optimize Meta Pixel and Conversion API (CAPI) Manage event tracking, deduplication, and conversion attribution Build data pipelines connecting: Ad platforms Backend systems CRM platforms Reporting dashboards Improve accuracy between advertising data and actual lead/customer outcomes Build reporting systems around metrics such as: ROAS CPL CAC Conversion rates Lead quality Troubleshoot attribution and tracking discrepancies CRM & Lead Lifecycle Automation Integrate and automate platforms such as: GoHighLevel Close CRM HubSpot Similar CRM systems Build workflows connecting lead capture → CRM → follow-up → conversion Automate lead routing, pipeline management, and lifecycle updates Sync CRM conversion outcomes back to advertising platforms through offline events/CAPI Ensure data remains accurate and consistent across systems Use APIs and webhooks to create reliable integrations between marketing platforms AI Integration & Marketing Automation Build AI functionality directly into marketing and operational workflows Apply AI to use cases such as: Ad copy and creative generation Lead scoring and qualification Campaign analysis Automated reporting Operational workflow automation Work with APIs from OpenAI and similar AI platforms Build AI-powered systems that move beyond prototypes into real production workflows Identify repetitive processes that can be automated or accelerated with AI Rapid Development & Iteration Ship quickly and iterate based on real campaign and user feedback Work directly with media buyers to identify technical bottlenecks Translate operational requirements into practical technical solutions Troubleshoot issues across applications, integrations, tracking, and automation Continuously improve systems that affect campaign performance and operational efficiency Must-Have Experience & Skills 4–6+ years of hands-on software engineering experience Strong full-stack development experience with: React Next.

js Python Proven experience building and deploying production-level applications and internal tools Strong experience working with APIs, webhooks, integrations, and automation systems Hands-on experience in a marketing technology, ad tech, agency, or performance marketing environment Experience implementing or managing Meta Pixel and/or Meta Conversion API (CAPI) Strong understanding of: Event tracking Deduplication Attribution Conversion tracking Experience building marketing dashboards and reporting systems Hands-on experience integrating CRM platforms such as GoHighLevel, Close CRM, HubSpot, or similar Experience automating lead capture, routing, pipelines, follow-ups, and conversion tracking